Author Archive
Vitruvian Man

Vitruvian Man

The original illustration of da Vinci’s Vitruvian Man lies in the Gallerie dell’Accademia in Venice. It is drawn on a sheet of paper of a size similar to a standard A4 paper. The drawing is practically etched into the paper with (I assume) a bow pen. Tiny details and flaws, like smudged ink at the...
Crafting a symbol: True North

Crafting a symbol: True North

Sometime towards the end of last year, I started work on an identity design project for True North Learning Systems. True North are Rohit Mohindra, Jogesh Motwani and Raj Arora, who at that point were looking to set up a training centre for students preparing for their SATs and other tests and exams through an...
Note for the day:C major

Note for the day:C major

Music theory is something that most people look at as a complicated, massive thing, and it probably is. I’ve never really studied music or delved too deep into the complexities of learning how to read music and finding what notes occur exactly where on the fretboard or keyboard. Knowing the notes however helps a lot...
Perfectly firm home set dahi (or yoghurt)

Perfectly firm home set dahi (or yoghurt)

One of the end of day rituals I most clearly remember growing up was the process of mixing and setting a bowl of yoghurt for the next day. I forgot about this little tradition for a while when I started living on my own after graduating and starting my own design practice. Supermarket-bought commercial brands...
First steps with bread: Sally Lunn bread

First steps with bread: Sally Lunn bread

There are few things as primordial and “back to roots” as the act of making bread. Its a very scientific process, with exact measures and proportions for everything that goes in it and it also calls for a certain degree of skill when it comes to kneading the dough to just the right consistency. There’s...
The Design Manifesto

The Design Manifesto

This is the first of a set of three manifestos I’m writing which I hope will form the seed, soul and eventually the spine of what this site eventually hopes to be. This is something I have been putting off for a while now, not out of procrastination, but rather from not having found the...
The Gastronomy Manifesto

The Gastronomy Manifesto

I’d like to state the obvious and declare to those who don’t know me that I thoroughly enjoy cooking. Oddly, this does not stem from a love of food (not that I don’t), but from a fixation with process, and the right way of doing things to achieve a defined end result. It isn’t art,...
The Music Manifesto

The Music Manifesto

I don’t think I’m really qualified to write about music, with neither a studied knowledge of the language of music, nor massive experience in a band. The reason it finds a space here is because of the fact that music is a prominent part of my existence, from the eternal search for good music, old...